Ipsy Glam Bag Review for April 2019

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In this post, I am going to share with you my Ipsy Glam Bag Review for April 2019. Ipsy is a monthly beauty subscription in which you will get an assortment of sample-size beauty products ranging from well-known and indie brands for $10 per month.

Once you sign up for a subscription (referral link), you are asked to fill out a beauty profile, which they will then use to customize the items included every month. Your beauty profile can be updated whenever you want to change things up. I change up my profile from time to time, but so far I’ve been very happy with what I get every month. Check out these reviews from March ’19, February ’19, and January ’19 to get a better idea of the types of products included every month.

There are two types of Ipsy subscriptions. First, there is the Ipsy Glam Bag and second, there is the Ipsy Glam Bag Plus. The Glam Bag Plus which is $25 per month and includes 5 full-size products with a value of over $120. However, it does not include a bag.

This post is a review of the regular Ipsy Glam Bag which I paid for with my own money.

About The Ipsy Glam Bag

PRICE

$10 per month
Free US Shipping

CONTENTS

A makeup bag and 5 personalized beauty items ranging from makeup, skin care, and haircare

VALUE

There is no claimed value per bag

FREQUENCY

Monthly

LEARN MORE

Ipsy Glam Bag Unboxing

As you can see from the video above, I love to share Ipsy Glam Bag unboxings and swatches with you on Instagram. I also share unboxing videos and swatches from my other subscriptions and hauls as well. So if you’re into that sorta thing, be sure to follow @tryallthestuff on Instagram.

Ipsy Glam Bag Review for April 2019

Unlike the Ipsy Glam Bag Plus, you get a cute, on-theme makeup bag with the Ipsy Glam Bag subscription. This month’s bag is a vinyl pouch with illustrated lemons all over. It features a mint colored interior lining and yellow zipper. This is probably my favorite so far!

Of all the beauty subscriptions I have, the Ipsy Glam Bag and Allure Beauty Box are the only ones that send a bag every month. I guess you can count Sephora’s plastic zip-top bag, too. But Ipsy has the cutest and most practical bags by far from month to month.

All subscriptions include some sort of pamphlet or postcard like the one above with more information about the products included as well as that month’s theme.

Let’s get on with the Ipsy Glam Bag Review for April 2019. Here’s what was included.

Firma Beauty 103 Angled Contour Brush

Price: $14.99

From the brand:

  • Recommended for contouring and bronzer application
  • Cruelty-free, but not vegan
  • Contains first cut goat hair
  • They attempt to “choose sustainable and recyclable materials in an effort to minimize the impact on our environment”
  • 2% of every item purchase is donated to a non-profit organization

My thoughts:

I love getting brushes in my subscriptions. And for the most part, I end up really liking them. This one is by Firma Beauty is no different. I have 1 or 2 other brushes like this and I like to use them to apply either bronzer or highlighter. I always reach for this type of brush when I’m in a rush or when I travel and can only take a few items.

This type of brush is very versatile and I think everyone should have one, or two, like it in their collection.

Where to buy

TheBalm Cosmetics theBalmJour Creamy Lip Stain in Konnichiwa!

Full Size Price: $14
Full Size Amount: 6.5 ml / 0.22 oz

From the brand:

  • A mix of a lip gloss and stain
  • Cruelty-free
  • No parabens

My thoughts:

I think a creamy lip stain is a really cool concept. I like when lip products make my lips feel moisturized, but also when I don’t have to remember to constantly reapply them. It did last longer than any other lip product but nothing out of the ordinary. However, I still like it and use it regularly.

Where to buy

111Skin Y Theorem Repair Serum

Full Size Price: $350
Full Size Amount: 30 ml

From the brand:

  • A serum that is supposed to “boost collagen production, support cell regeneration, and improve the elasticity of the skin”
  • Paraffin and silicone free
  • Contains fragrance and alcohol
  • Contains NAC Y2 which is a varied and high antioxidant content formula

My thoughts

Here I thought that some of the items in the March ’19 BeautyFix subscription box were high-end. Now, THIS is an extremely high-end product.

Don’t get me wrong here, I ain’t complaining at all. In fact, I think it’s awesome to try products that I would otherwise never be able to afford. My degree in marketing, so I am just very interested in their pricing strategy and marketing choices.

If a 30 mL jar costs $350, then it has a claimed value of $11.67 per mL. That means the sample I got (10 mL) is valued at $116.67. I believe this could mean one of three things:

  • Ipsy paid an arm and a leg to have this sample included this month,
  • 111Skin has an insane marketing budget that allows them to give this sample away, or
  • 111Skin has an insane markup on this product.

I think it’s the latter because cosmetic brands are known to have really high markups as it is.

I’m still curious about the marketing aspect though. Are Ipsy subscribers really the 111Skin target market? My guess would be no. Think about it. Sure a lot of Ipsy subscribers are beauty junkies, but most of the items each month are usually valued at $50 and under. So why is there such a jump?

Products like this are why I LOVE Ipsy.

I love to experience high-end products like this, but I just flat-out cannot afford them. Which makes me wonder, how many Ipsy subscribers are really willing to pay $350 for 1 jar of serum? How many Ipsy subscribers are willing to shell out $1,630 every time they need to stock up on the full line?

111Skin also has a few other high-end products like this Celestial Black Diamond face cream for $1,095 which is part of their Intensive line of products.

Again, I’m not complaining, I’m just curious.

All that to say, I have been using this serum day and night for about a week now. I started using it BEFORE I learned about what it is or the price. So when I began to research this product to write this review, I already had my opinions about this product and how it has worked for the short time I’ve been using it.

First of all, I have not noticed any difference with my skin. However, it can take up to 8 weeks of use before you can see a difference with any skin care.

I will say this though, with prices like this, I would love to see not only unparalleled results but also eco-friendly initiatives with their production and packaging, also vegan, cruelty-, allergen-, fragrance- and toxin-free ingredients. If this brand does, they don’t do a very good job communicating that on their website.

I really want to know what your thoughts are on this product, so be sure to chime in in the comment section below.

Where to buy

Tarte Base Tape Double Duty Beauty Base Tape Hydrating Primer

Full Size Price: $30
Full Size Amount: 30 ml / 1.014 oz

From the brand:

  • Vegan
  • Coconut priming serum that is supposed to hydrate skin for 12 hours
  • Formulated without parabens, mineral oil, phthalates, triclosan, soy, sodium lauryl sulfate, and gluten
  • Cruelty-free

My thoughts:

If you use a good moisturizer, I don’t think it’s really necessary to wear a primer like this. I still use these types of primers because I like trying them out, but to be honest, I always use a moisturizer, so I don’t think a hydrating primer is always necessary for me.

Where to buy

Laura Sanchez Moods Eyeshadow in Rose Gold Woman

Full Size Price: $35
Full Size Amount: 8 shadows and 2 highlighters palette

From the brand:

  • Cruelty-free
  • Contains parabens and mineral oil

My thoughts:

I reviewed the palette that this shadow comes from in my April 2019 Ipsy Glam Bag Plus review. The quality is great, but I already have this color, so I’ll pass this on to someone else.

Where to buy

Add-On Items

Laura Sanchez Moods Eyeshadow in Martini Olive Green

Full Size Price: $35
Full Size Amount: 8 shadows and 2 highlighter palette

From the brand:

  • Cruelty-free
  • Contains parabens and mineral oil

My thoughts:

I mentioned above that I already reviewed the palette in which this single shadow comes from. I love this color and the quality, but I already have it so I’ll pass this one on to someone who I think will enjoy using it.

Where to buy

Laura Sanchez Moods Eyeshadow in Chocolate Shake

Full Size Price: $35
Full Size Amount: 8 shadows and 2 highlighter palette

From the brand:

  • Cruelty-free
  • Contains parabens and mineral oil

My thoughts:

Again, I reviewed the larger palette that this shadow comes from, but as I mentioned in that post, this brown is different from the brown in the palette, even though they have the same shade names. The brown in the palette has a more reddish tone to it than this one does. I can even see a difference when I swatch them side-by-side. I prefer this single shadow over the one in the palette.

Where to buy

TheBalm Cosmetics theBalmJour Creamy Lip Stain in Namaste!

Full Size Price: $14
Full Size Amount: 6.5 ml / 0.22 oz

From the brand:

  • A mix of a lip gloss and stain
  • Cruelty-free
  • No parabens

My thoughts:

I bought this color knowing that I was going to receive the other color in this same formula. This is definitely not a long-wearing product, but I do like it.

Where to buy

Is The Ipsy Glam Bag Worth It?

Ipsy is a great subscription, in my opinion. It’s especially great if you want to start building up your collection and exploring new brands and different types of products. This continues to be one of my favorite monthly subscriptions and I plan to continue with my membership.

If you are still on the fence as to whether or not you want to sign up for this subscription (referral link), I suggest you check out a few of my other reviews to help you decide. I began writing Ipsy reviews in September ’18. If you like detailed posts where I not only review the subscription but also the products included be sure to check out my other posts such as the one from March ’19.

I’d love to know what you think about this Ipsy Glam Bag Review for April 2019, so be sure to let me know in the comment section below.

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